Power BI templates for marketing

Pulling your campaign, social media, and website numbers together by hand takes at least 2 days a month from whoever does it. From €69 excl. VAT, our templates bring them into one place, so you can see what each channel brings in and decide where your budget goes.

Over 5 years, Datapilot experts have delivered dozens of projects in marketing.

We built this marketing reporting on client projects

Marketing is one of the main areas of our work at Datapilot, our data consulting firm. Our marketing templates come from that work: built for our clients, then offered to everyone. You start from a report already proven with our clients.

  • Numbers scattered across every tool

    Facebook, LinkedIn, newsletters, and websites together on one page, month by month, compared with last year.

  • Know which campaigns bring in leads

    Your leads and their cost, channel by channel, then the leads from each Facebook campaign, with its impressions, clicks, and spend.

  • Choose between Meta and Google

    Both platforms side by side, campaign by campaign: spend, conversions, and cost per conversion.

  • Understand what your visitors do

    The visits each campaign brings to your site, your most viewed pages, and the Google searches that lead there.

  • Track your newsletters and social media

    Opens and clicks for each newsletter, and the organic reach and engagement of your posts.

Some of Datapilot's clients: Sanofi, Sodexo, Renault, and Lindt.

The templates that came out of that work

Try each template in its interactive demo, then connect it to your tools' exports with its deployment kit: a step-by-step guide, from opening the report to publishing it.

  • Deployment kit included
  • Support within 48 business hours
  • Consulting available

Connect your marketing tools

  • Facebook
  • LinkedIn
  • Google Ads
  • Google Analytics
  • Google Search Console
  • Constant Contact
  • Mailchimp
  • Excel
  • Meta Ads
  • Instagram

We list the big platforms, but our templates connect to any data source. The simplest way to start is an Excel or CSV export, and each template's deployment guide explains how to adapt it to your systems. For a direct connection, I'll help you hook up your tools during our consulting sessions.

Questions before you choose

Yes. Their metrics apply to every industry: spend, clicks, leads, conversions, site visits, followers. The Meta & Google Ads Performance Report started on a project for tourism companies, and it works for any business that buys ads on those two platforms. Your campaigns and pages replace the ones in the anonymized dataset.

No. Connect the ones you use. The others stay empty without skewing your totals. Don't need a page? Hide it, the Newsletters page for example if you don't send any. I can help you connect your tools and answer your questions.

Not ready to buy a template yet?

Try our Starter Kit for free and adapt it to your needs. It includes a calendar table, 7 ready-made visuals, and a guide, all reusable in your own reports.

The Starter Kit dashboard: sales, units sold, average price, and % of target against the prior year, sales by month, the breakdown by category, and sales by category against the prior year and target

No credit card needed. We use your email to send you the free kit, then to write to you about our templates. Reply "stop" at any time and you won't hear from us again. Details in our privacy policy.

Let's talk about your marketing numbers

We'll look at your tools and your channels together, and I'll tell you honestly whether one of our templates fits, before you buy anything.

Need help connecting your data? I'll deploy your report with you: one hour for €200 excl. VAT, or a half day for €500 excl. VAT.

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